Citius AG organized an informational breakfast in collaboration with Invest Monterrey to introduce the opportunities offered by MIPIM, the international real estate event held annually in Cannes, France. The session brought together participants to learn about the event, exchange experiences and discuss the value of connecting Monterrey’s real estate sector with international investment networks.  
 

Sharing Experience from an International Real Estate Event

MIPIM brings together developers, investors, advisors and other real estate professionals from different markets. Its international scope provides a setting to present projects, establish relationships and explore potential partnerships across the industry.  
 

During the breakfast, Citius AG and other participants shared their experience at MIPIM, offering attendees a practical perspective on the event and the opportunities it can provide. Their contributions helped explain how participation can support business development and create connections with professionals involved in real estate investment and development.  
 

The session also featured the participation of Betsabé Rocha, Secretary of Economy, adding an institutional perspective to the discussion on investment promotion and the region’s international positioning.  
 

Connecting Real Estate with Investment Promotion

Invest Monterrey presented its work to promote the region as an investment destination and connect companies, investors and key stakeholders. This role is closely linked to real estate development, as companies evaluating a location need suitable facilities and access to partners who understand their operational requirements.  
 

For developers and real estate advisors, maintaining contact with investment promotion organizations can help identify how business expansion translates into demand for industrial space. International events also offer opportunities to introduce regional capabilities to investors and companies considering new markets.  
 

Building Connections for Future Opportunities

The breakfast provided a space to bring these perspectives together: the experience of companies familiar with MIPIM, the institutional promotion of the region and Invest Monterrey’s work connecting investment projects with the local business ecosystem.  
 

Through this collaboration, Citius AG and Invest Monterrey encouraged a more informed conversation about international real estate opportunities. The exchange helped participants understand MIPIM’s relevance and consider how stronger international relationships can support the visibility of Monterrey’s projects, companies and investment potential.