Kicking off our business mission in South Korea, we successfully organized the investment promotion seminar “Doing Business in Mexico: Monterrey | Nuevo Leon” in Seoul, alongside the Government of Monterrey, Deloitte, and several of our partners.

The event was headed by Bruno Figueroa, Mexican Ambassador to the Republic of Korea, Zaira Sáenz, Director of Investment of Monterrey, and Héctor Tijerina, Executive Director of Invest Monterrey.

The more than 70 attendees representing Korean companies from different industries had the opportunity to hear information from experts in fields like real estate, finance, human resources, and much more from Invest Monterrey’s partners Citius AG, Intercam, Interpuerto Monterrey, Finsa, Prodensa and Terraregia, tailored specifically towards the interests of the Korean companies.

“This seminar was an invaluable stage for promoting Monterrey to many Korean companies that are currently considering the possibility of expanding their operations to North America. Monterrey is the leading recipient of Korean investment in Mexico,” said Héctor Tijerina, Executive Director of Invest Monterrey. “We’re bringing our greatest strengths right to their doorstep at Seoul.”

After the seminar, the Monterrey delegation held a networking event with dozens of Korean companies to discuss in more detail their potential investment projects.